HubSpot vs monday CRM: Pricing and Features Compared

HubSpot and monday CRM side by side license, features and switching

monday CRM

HubSpot

License

Basic $12, Standard $17, Pro $28 per seat per month, billed annually, 3 seats minimum

Sales Hub Professional: $90 per seat per month, billed annually. Marketing Hub Professional: from $800 per month, billed annually, with 3 Core Seats and 2,000 marketing contacts

Foundation

Boards, items and automations from the monday.com platform

A database of contacts, companies, deals and tickets

Data model

Items on boards, linked through connect columns

Associated objects on one timeline. Custom objects on Enterprise

Pipeline

Deal stage in a status column on a board

Deal stages with entry dates, probability, forecast and required fields

Marketing

monday campaigns is a separate product, Pro plan $50 per month, billed annually

Workflows, scoring, forms, landing pages, email and ads on the same contact. Marketing Hub Professional includes 2,000 marketing contacts

Reporting

Dashboards built from board data

Reports from first website visit to closed deal, custom reports across objects

Projects

Project boards and timelines on the same platform

Projects usually live in a separate tool connected to HubSpot

AI features on boards

Breeze: an assistant that works on CRM data, a prospecting agent and a customer service agent

Switching

Boards leave through export and the API

I move contacts, companies and deals from boards through the API, and Updates as notes with their original dates

Prices per the vendors’ price lists, October 2026, per seat per month unless stated otherwise. For new accounts in Europe since October 1, 2026, HubSpot sells a single platform edition that covers all hubs, priced in seats and credits: on Professional, a GTM seat is €90 per month billed annually (€100 billed monthly), an Ops seat starts at €50, and the account gets 10,000 HubSpot credits a month. Estimate your cost at spectage.co/en/hubspot-pricing-calculator. Sources: monday.com/pricing, monday.com/crm/campaigns/pricing, hubspot.com/pricing/sales, hubspot.com/pricing/marketing, hubspot.com/flexible-seats-and-credits-pricing-supplement.

When to stay with monday CRM

Projects matter more than sales

Most of the company’s work is project delivery in monday.com, and one person handles the few deals that come in each month.

Your team knows boards

Everyone works in monday.com every day, and a new system would be one more place to check.

Marketing sends no campaigns

Customers come from referrals and RFPs, so you don’t need lead scoring or a campaign revenue report.

When HubSpot makes more sense differences you see in daily work

Data

One customer, one record

In HubSpot, a contact and a company have one timeline with emails, meetings, deals and tickets. In monday CRM, the same customer often sits on several boards.

Pipeline

Stages with entry dates

HubSpot records when a deal entered each stage, so you see which deals have stalled and what the quarter’s forecast looks like.

Marketing

Campaigns on the same contact

Reps see opened emails, website visits and forms on the customer record. In monday CRM, email campaigns are a separate product, monday campaigns.

Reporting

Where sales come from

HubSpot builds the report from first website visit to closed deal, with no board exports to a spreadsheet.

Delivery

Won deals on the project board

Projects can stay in monday.com. A won deal creates an item on the delivery board with the customer’s data, through Make or custom code.

Migration

Moving from monday CRM

I map columns to properties and statuses to deal stages, and move Updates as notes. Duplicates from several boards get merged, and the boards stay available for reference.

monday.com migration

Who you'll work with Gracjan Kasprzyk, Spectage

I am a HubSpot consultant. I work in HubSpot every day: I implement it, train teams and connect it with the rest of the company’s systems. My advice comes from what has worked across dozens of portals.

HubSpot portals

50+

New implementations and cleanups of existing ones

Migrations

15+

Full migrations from other CRMs

Teams

Dozens

Sales, marketing and service teams trained

Consulting

Hundreds

Hours of hands-on work with clients in HubSpot

Book a free consultation

Questions about HubSpot and monday CRM

How is monday CRM different from HubSpot?

monday CRM runs on boards, where the basic unit is an item and connect columns create relationships. HubSpot starts from a database of contacts, companies and deals that marketing, sales and service all work from.

Is HubSpot more expensive than monday CRM?

On the license alone, yes. Prices are in the table above. The gap shrinks once you add monday campaigns and the time your team spends building reports in spreadsheets. I’ll run the numbers for your seats and contacts.

Does our delivery team have to move to HubSpot?

No. Projects stay in monday.com, and I move sales and marketing to HubSpot. A won deal creates an item on the delivery board with the customer’s data.

How do we move data from monday CRM to HubSpot?

Through the API. I map columns to properties, status labels to deal stages and Updates to notes with their original date and author. Before the import, I merge customers from several boards into one company record.

Will sales stop during the switch?

No. Reps work in monday CRM until switchover day, and I lock edits only during the final import. After that, the sales boards stay available for reference.

How much does switching to HubSpot cost?

We’ll work it out on the call, once I know your process. You pay for the HubSpot license separately, directly to HubSpot.

HubSpot vs monday CRM